The price increase for the USA is US$0.04/lb. The price increase for Canada is CN$0.09/kg.

Both price increases are effective for shipments on, and after, 8 November 2010.

According to AOC, headquartered in Collierville, Tennessee, USA, supply shortages in various markets have increased feedstock and raw material prices used to produce unsaturated polyester resins and gel-coats. Key raw materials also continue to be diverted to foreign/export markets due to the weak dollar.