The Composites UK Trade Association has launched a series of new marketing webinars developed for the composites industry.

Six key marketing and communications topics are covered in the new pre-recorded webinar modules which each last 20-40 minutes. The aim is to provide composites business people marketing and PR knowledge and skills, or to help those looking for additional training to improve skills in specific areas of marketing and publicity. The modules have tailored composites related content and references and are aimed at small to medium enterprises (SMEs) in the composites sector with limited existing in-house marketing knowledge or expertise.   

The webinar modules cover:

  • Integrated communications
  • Public relations
  • Social media  
  • Launching new products
  • Marketing planning 
  • Website content and SEO

Depending on the level of uptake of these new webinars and feedback from people, Composites UK plans to extend the webinar series with other modules, covering additional marketing and business development related topics in the future.

Individual webinars or the complete set of six can be ordered via Composites UK.  Each webinar module is priced at £50 (+ VAT), with a discounted price of £30 (+ VAT) offered to Composites UK members.

This story uses material from Composites UK, with editorial changes made by Materials Today. The views expressed in this article do not necessarily represent those of Elsevier.